Q3 2025 Insights

This past quarter, generative AI accelerated its integration into business and society. Companies moved from pilots to enterprise-wide adoption, regulators began stepping up oversight and the workforce experienced rapid disruption. Those shifts were mirrored in the media: the tone moved from wide-eyed optimism to pragmatic consideration, so while coverage volume remained high, it increasingly scrutinized how AI should be used rather than if it should be used. These shifts underscore the need for leaders to:

• Anticipate workforce and culture disruption
• Tie AI adoption to measurable outcomes
• Embed responsible AI practices early
• Learn from sector-specific case studies
• Communicate with clarity to key stakeholders, including employees, investors and regulators

This report outlines five key takeaways for executives and three signals to watch heading into Q4 2025, supported by practical recommendations.